Prep for 1.0 release.
diff --git a/apiclient/__init__.py b/apiclient/__init__.py
index eccbb62..4802e90 100644
--- a/apiclient/__init__.py
+++ b/apiclient/__init__.py
@@ -1 +1 @@
-__version__ = "1.0c3"
+__version__ = "1.0"